Many construction and trade companies lose thousands — and sometimes tens of thousands — of dollars annually to profit leaks they cannot see. The free Profit Leak Assessment is where we start finding them.
If you have asked this question at the end of a year where you worked harder than ever before — you are in exactly the right place.
Find Out Where Your Profit Is Going →An HVAC (Heating, Ventilation, and Air Conditioning) contractor in the Tampa Bay area had her best revenue year ever. But when the numbers came in, her profit was identical to the year before. Not one additional dollar.
Will departmentalized her books by service line. Equipment costs in change-out work were running six gross margin points worse than the prior year. Six of her eight vendor price lists had not been updated in nine months or more.
She had been selling at last year's prices with this year's costs — and had no way to see it until someone was actually looking at the right numbers.
Will Abberger is not a bookkeeper who serves contractors. He is a former Chief Financial Officer (CFO) who keeps books — and the bookkeeping is how he gets inside a business and finds what the numbers are trying to tell you.
"I am probably the most overqualified bookkeeper in Florida. That is entirely the point."
3 minutes. 10 questions. Instant score across 6 dimensions of construction financial health. No appointment needed.
One session. Will reviews your actual numbers. Finds the leaks. Shows you the dollar amount. No cost. No obligation.
Weekly eyes on your numbers. CFO-level insight. Job costing. WIP reporting. The financial clarity your business deserves.
From foundational bookkeeping to full Chief Financial Officer (CFO) partnership — all built on Will's 40 years of construction and trades executive experience.
Built from 40 years of construction CFO experience. No login required to use. Instant results.
Estimate how much profit your construction business may be losing annually based on your revenue and margin profile.
Analyze your gross margin by service line and compare against Florida trade contractor benchmarks.
Calculate your true fully-loaded labor cost — most contractors underestimate this by 25–40%.
Find out exactly how much revenue your trade business needs to cover overhead and reach profitability.
Calculate your Work in Progress (WIP) position — are you overbilled or underbilled on active projects?
Score your financial infrastructure readiness across 20 items. Find out if your books are ready for growth.
Each trade has unique financial challenges. Generic bookkeeping misses them. Will's trade-specific expertise finds them.
The Construction Financial Authority AI — trained on Will's methodology, 40 years of construction CFO experience, and real Florida contractor financial data. Ask a financial question. Get a real answer.
Morgan is for general informational purposes only and does not constitute professional financial advice. For advice specific to your business, book a consultation with Will Abberger.
Real financial recoveries from real Florida trade contractors. The numbers do not lie.
Revenue up $125,000 year over year. Profit unchanged. Will departmentalized the books by service line and found six vendor price lists that hadn't been updated in over nine months.
A general contractor had no retainage tracking system. Three active projects had retainage aging past 90 days with no collection process in place. First month engagement recovered it all.
A pool contractor couldn't understand why two nearly identical projects produced different profit results. Job-level cost analysis revealed an inconsistency in material markup on one project type.
Organized around how you actually think about your finances — not around accounting topics.
The most common question Will hears from growing contractors — and the one with the most financially damaging answer if left unaddressed.
The job looked profitable on the bid. The work went smoothly. The invoice got paid. So why did the margin disappear? Job costing answers this every time.
The difference between a bookkeeper, a CPA, a fractional CFO, and a Construction Financial Authority — explained in plain contractor language.
Pinellas · Hillsborough · Pasco · Hernando · Manatee · Sarasota · Polk · Charlotte — and expanding statewide as capacity allows.
The only annual report measuring the real financial health of Florida's trade contractor market. Original data. Real benchmarks. Published annually.
Will Abberger has spent 40 years finding the financial answers that make construction and trade businesses more profitable. Book your free Profit Leak Assessment and find out what your numbers are trying to tell you.